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Make it stand out • https://twitter.com/DXRacer/status/960955058211958784 (Wrote copy and worked with graphics) https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/55a9edde-4ba5-4105-9265-7594595c50f7/DXRacer+Destiny+subclass.gif DXRacer Social Media - Make it stand out • https://www.instagram.com/p/Bao4KiUHwaA/?taken-by=dxracer (Created and animated all assets) https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/c5e5472f-25c9-4602-9854-f8248c1fc9f8/Car+Salesman+meme.jpg DXRacer Social Media - Make it stand out https://twitter.com/i/moments/1029131286655508480 (Memes) https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/f1b03e80-3a56-4bc0-9ff8-8ce31c856509/UGC+Convention.jpg DXRacer Social Media - Make it stand out https://x.com/search?q=%23PAXThrone&src=typed_query We sent product to conventions, then asked fans to take a creative photo with them and post their creative photo on social media using the hashtag #PAXThrone and the partner’s booth (this one being Sky Noon). It was a great strategy to keep our presence active at conventions without spending money on a exhibition booth, while letting our fans and user generated content keep our brand’s presence active on social media throughout high-traffic weekends. https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/2c089fa1-6c8a-469f-b948-5d74306d2cd4/PAXThrone+PAX+South.jpg DXRacer Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/084c7634-84fa-47c7-a38d-695a835b584f/Setup.jpg DXRacer Social Media - Make it stand out One of many, many features of cool photos of various users setups with DXRacer gaming chairs featured prominently. https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/88fa3acf-6614-4235-a742-14274cfac1cf/Retweet+for+nothing.jpg DXRacer Social Media - Make it stand out https://twitter.com/DXRacer/status/992865199865630725 https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/4c07d7bb-a3f9-4d0e-9117-131e610ccad2/FGC+Chair.jpg DXRacer Social Media - Make it stand out DXRacer: FGC (Fighting Game Community) Edition: https://twitter.com/DXRacer/status/1012783854896238593 https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/a4bd1d72-2a09-4e4c-930b-4cf467a8aab8/Compliments.jpg DXRacer Social Media - Make it stand out https://x.com/DXRacer/status/956305190583525376 https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/60805e9a-03d6-4b85-99a6-93e9ce6758e4/Pride.jpg DXRacer Social Media - Make it stand out https://www.instagram.com/p/BjuhYJdHElB/?taken-by=dxracer https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/9fea943b-1522-4da5-9cd7-daecd439c1c4/Cats+2.jpg DXRacer Social Media - Make it stand out Our fans’ cats loved their chairs, so I created and publicized a hashtag to help track volume and sentiment. https://x.com/hashtag/KittiesOfDXRacer?src=hash https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/cce9333d-a5ef-42d8-85a4-4faea4327e9d/Dogs.jpg DXRacer Social Media - Make it stand out Our fans’ dogs also loved chairs, so I created and publicized a hashtag to help track volume and sentiment. https://x.com/hashtag/DoggosofDXRacer?src=hash https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/6d36306f-cf9d-454e-9c3c-3799e686e300/DXRacer+is+looking+forward.jpg DXRacer Social Media - Make it stand out An important announcement of the new OpticGaming v2 Chair is teased one word at a time, getting the community and fans involved! https://x.com/search?q=from%3Adxracer%20DXRacer%20is%20looking%20forward&src=typed_query&f=live https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/3dec88c7-17c5-4d53-ac5b-cfb641186079/Valkyrie.jpg DXRacer Social Media - Make it stand out Valkyrie Series Chair promotion https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/2aa4d996-9d18-48f3-90c2-8289509ec3e5/Partner+chair.jpg DXRacer Social Media - Make it stand out Social post that featured our product partners at the time: SCUFGaming, GFUEL, and Astro Gaming https://www.instagram.com/p/BjiCliWHdRu/?taken-by=dxracer https://twitter.com/DXRacer/status/1005129274939015170 https://images.squarespace-cdn.com/content/v1/569e9ac605f8e26bde14a430/27748c37-a0fa-4e26-9f00-b79fc31bedb0/Soylent.jpg DXRacer Social Media - Make it stand out Soylent sent the DXRacer offices many cases of Soylent in exchange for Soylent-branded chairs. https://twitter.com/soylent/status/1004053968320806912 http://www.mitchalpiner.com/new-page daily 0.75 2019-03-01